Today, PR is very crucial link for the growth of any organization or individual. This is the process aimed at establishing the importance and trust for organization, person or object at the group or society. In the competitive era for this purpose innovative approaches adopted by ImPRessions. In the changing scenario of the world today, for success of organized and effectively operated organizations and even for their existence public relation is very important. Not only for government, cooperative, private, political, educational or religious institutions but also for image building of individual public relation is very important. In the era of information revolution the theory of “information is power” works, which means that whoever possess all the information and knowledge is the most powerful. This unique role has been taken to a new level by impression. Indeed, Impression is small dedicated team of professionals, who focused on the public relation and other needs of customers in the competitive era. Within the small time of two years impression is associated with more than 20 leading brands. Peter England, Bridge Stone, Honda, Asian Paints, Steel bird, V-Mart are some of them. The company’s success can be gauged from the fact that, at present it is operating successfully in states like Assam, Bihar, Punjab, Chhattisgarh, Gujarat, Jharkhand, Madhya Pradesh, Maharashtra, Orissa, Rajasthan, Uttar Pradesh, Uttaranchal, West Bengal and many more.
Talking about commencement of the company, to fulfill their entrepreneurial dreams Ms Neha Gupta and Ms Tejaswani Gulati began imPRessions in 2014. Earlier, Neha Gupta had been working with PR firm for 5 years. On this occasion Neha Gupta said, imPRessions do not provide different services from other PR agencies but the deliverable guarantee, well-planned strategy and guarantee of success, apart imPRessions from other PR agencies. Press release, Press conferences, Articles, Interviews, Video conferencing, Media Junket, Crisis Management, Media Monitoring and Research and many more customer friendly services are being provided by imPRessions. Further, preparing invitation lists and press conferences, welcoming visitors and customers, assisting in research, writing information forms, sending releases to the editorial offices and media companies, preparing media distribution lists and many more services are provided by imPRessions.